Philanthropy. It’s a big, intimidating word. According to dictionary.com, philanthropy is defined as, “the desire to promote the welfare of others, expressed especially by the generous donation of money to good causes.” While this definition may sound grand, many people might read it and think, “That’s a word for wealthy people, not an average person like me.” But here’s the truth: the definition does not specify that one has to be rich to be a philanthropist. It simply requires someone to care about the welfare of others and to generously give to the causes they care about. In my eyes, the definition of generosity is simply making a meaningful donation within a person’s means. So, please don’t compare yourself to the 1 percent like Bill Gates or MacKenzie Scott. While large donations are impressive and can make a big difference, smaller donations are equally valuable in supporting charitable work. Many nonprofits rely on a high volume of smaller donations to operate. A meaningful contribution to the causes you care about, especially when given consistently year after year, will undoubtedly create positive change for the welfare of others. And this kind of generosity makes you a philanthropist!
At the Winona Community Foundation, we are deeply engaged in the industry of philanthropy, with a focus on improving the quality of life in the greater Winona area. Our goal is to connect people with the causes that resonate with them and to educate the community about the practice of philanthropy. As our mission states, we aim to be a catalyst for igniting generosity and building the vibrant and enduring place we call home. If you are interested in learning more about the Foundation, philanthropy, or charitable efforts in Winona, we are here to help!
But what does philanthropy have to do with New Year’s resolutions? As a grant-making Foundation and the facilitator of the Winona Area Nonprofit Alliance, we frequently hear about the challenges many nonprofits face. Two of the most common challenges are funding and people. As you plan your 2025 New Year’s resolutions, we encourage you to consider two key actions. First, instead of making just one donation at the end of the year, think about setting up a recurring gift to your favorite charities. Many nonprofits have systems in place to receive recurring donations, whether monthly, quarterly, or otherwise. Stable, reliable income is essential for nonprofits to focus on their mission work without scrambling to cover expenses or waiting until the end of the year to balance their budgets. This is an underutilized tool that many donors overlook, and it’s one that anyone with the means to do so should seriously consider.
Second, we encourage you to get involved through volunteerism. Many organizations are facing an ongoing workforce shortage, and they are also struggling with a lack of volunteers. Nonprofits are actively seeking volunteers, including board members, to help them function effectively. Many organizations are open to new board members, even those who may be new to the board experience. If you have a favorite charity, start there! The best part about making these resolutions is that they don’t only benefit the organizations you support—they also benefit you. Helping others and giving back without expecting anything in return can provide a sense of fulfillment and well-being. Who doesn’t get that warm and fuzzy feeling when they contribute to something meaningful? I guess what I’m really getting at is that you might want to consider adding “become a philanthropist” to your list of New Year’s resolutions!
As we step into the New Year, let’s all reflect on the ways we can make a difference in our communities. Whether through financial contributions or donating your time and skills, we can all make a positive impact on the lives of others. With that, I wish you a fulfilling, generous, and impactful year ahead!
Mandi Olson
President/CEO
molson@winonacf.org
507-454-6511
Mandi Olson was appointed as the leader of the Winona Community Foundation by the board of directors effective January 1, 2025. Olson will be guiding the overall operations, growth and expansion of the Foundation. Olson has worked in Winona in administrative roles at non-profits, including five years of service at the Winona Community Foundation. Olson holds a B.B.A. degree in Organization Management from Viterbo University and she resides in Winona with her husband and two young daughters.
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